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Local SEO

We helped a regional electrician dominate Google’s local map pack and expand lead flow across South Florida. Our local SEO strategy improved rankings for over a dozen service keywords, generating steady inbound calls and a 135% traffic increase.

Client • 

Electrician, Fort Lauderdale

Category • 

Local SEO

Project Overview

An electrician serving Fort Lauderdale and surrounding areas struggled with limited local visibility and inconsistent leads.

Objectives

  1. Improve Google Business Profile rankings across a 30-mile radius.
  2. Generate steady residential and commercial service inquiries.
  3. Increase conversion rate from organic traffic.

Scope of Work

  • Optimized service pages for primary keywords (electrical repair, panel upgrade, lighting installation).
  • Built 60+ local citations and fixed NAP inconsistencies.
  • Implemented heatmap tracking to measure ranking growth.
  • Added service-area schema and image geotags.

Results

  • Ranked in top 3 map pack for 12 service keywords.
  • Monthly inbound leads grew from 18 to 67 in 90 days.
  • +135% organic traffic increase.

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